Your PSA tracks the hours. Nothing tracks the relationship.
Every agency runs a PSA to bill the work. None of those PSAs capture how the client actually feels about it, and that gap is the one that costs you the renewal. Praktor is the record of the relationship, kept by whoever was in the room.
No time limit, no credit card. Unlimited team members on every plan.
Billable hours are the easy part. The relationship is the part nobody logs.
A PSA is good at what it was built for: billable time. It was never built to capture how a client feels about the work, and nothing else in the stack is either. So the real read on the relationship lives in one person's head, and stays there.
- The client goes quiet for two weeks and nobody notices until the renewal call.
- Scope creep gets absorbed instead of flagged, because raising it feels like admitting a mistake.
- The account manager who actually knows the client hands in their notice, and the context leaves with them.
- A stakeholder change happens on the client's side, and the agency finds out from an out-of-office reply.
- At the QBR, the deck shows hours delivered. It says nothing about whether the client would rehire you.
Keep the PSA. Add the part it was never built for.
A PSA is the right tool for what it measures: the hours, the tasks, the invoices. It was never meant to hold the story behind them, so the story has nowhere to live. Praktor is the part it was never built for: the health of the relationship, recorded by whoever was actually in the room.
Your PSA
A complete ledger of the billable work, and the tool your team already trusts to run it.
Praktor
The relationship itself: how it's actually going, and who on the account is at risk.
Health scores read from your people, never from your product.
What an agency gets from every log
Log it by voice
Talk through a client call or status meeting in your own words. It's auto-transcribed, so there's nothing to write up after.
See sentiment and risk, rated
Every log feeds a 5-point sentiment read and a risk rating from low to critical, built from what your account team actually reported.
Ask any account a question
Ask what changed on a client this quarter, or who raised the last complaint, and get it back answered with citations to the logs behind it.
Bring your client history in from CSV
Import your existing account history on day one, so a new client relationship doesn't start with an empty record.
FAQ
Do I need to replace my PSA to use Praktor?
No. Keep it for the billable work. Praktor runs alongside it and covers the half a PSA was never built for: how the relationship is actually going.
What does Praktor track that my PSA does not?
The relationship itself: sentiment and risk, read from what your team actually reported. A PSA has no field for either, because that is not what a PSA is for.
Is this a CRM for agencies?
No. A CRM tracks the deal and goes quiet once it is signed. Praktor starts recording where the CRM stops, and keeps going for as long as the client relationship runs.
What happens when an account manager leaves or hands off a client?
The record stays. Everything logged against that client is there for whoever picks up the account next, instead of leaving with the person who wrote it.
How much does it cost, and how long does it take to set up?
The free plan runs with no time limit and no credit card. Paid plans are $22/month for Pro and $88/month for Business, and every plan, including the free one, includes unlimited team members. Prices in AUD, GST inclusive. Put one client on it and see what the record says about the relationship.
This is one of the audiences Praktor is built for. See every role.
Start with the client relationship you're least sure about.
Put one client's last month on the record and see how it reads. The Free plan needs no credit card and never expires.
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